Writing Tips
Want to refine your writing skills? We've got you covered! With handy guides to writing tools and techniques, and tips on creating engaging, high-quality content, our blog will guide you through!
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What Are Short-Tail and Long-Tail Keywords?
What Are Short-Tail and Long-Tail Keywords?
Jun 09, 2024
For content writers, mastering short-tail and long-tail keywords is essential to attracting the right audience. Think of keywords as bait to lure target users to your content. Carefully selecting the right combination can improve your search rankings and boost organic traffic. Top-ranking Google results enjoy a 22.4% click-through rate (CTR), while featured snippets boast an […]
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10 Ways to Create Shareable Content for Your Blog
10 Ways to Create Shareable Content for Your Blog
Jun 08, 2024
As a content writer or digital marketer, knowing how to create shareable content is essential. Researching and writing great content for your blog is only half of the battle – you need to make sure that your content stands out and gets noticed. And, perhaps most importantly of all in the social media age, that […]
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A Complete Guide to Content Marketing for Small Businesses
May 15, 2024
Content marketing for small businesses, eh? Some people thrive on the idea of marketing, while others break out in a cold sweat at the very word. Which one best describes you? Whichever it is, we hope that by the end of this post, you’ll be eager to start creating. To guide you through, we’ll look […]
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How to Start a Blog for Free and Make Money
May 13, 2024
Do you want to know how to start a blog? Do you have a story to tell, knowledge to share, or a message to spread? If you do, starting a blog could be your platform to make an impact – and a profit. This post will explain exactly what a blog is, showcase some benefits […]
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What Is Evergreen Content? (And How to Create It)
May 06, 2024
Whether you’re new to blogging or a seasoned content writer, you may be wondering what evergreen content is and why it’s important for freelance writers. Well, it doesn’t mean writing about spindly conifers (unless your client happens to be in the tree nursery business!). Read on to find out everything you need to know about […]
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5 Content Marketing Trends to Watch in 2024
May 03, 2024
Is it worth staying up to date with content marketing trends as a freelance content writer? We say, “Yes, it is!” If you want to enhance your reputation as a writer, it pays to be up to date on the latest industry trends. Incorporating them can help boost your client’s SEO efforts, raise brand awareness, […]
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A Content Writer’s Guide to Inclusive Language
May 01, 2024
You might have been hearing more and more about inclusive language lately. But what does inclusive language mean, exactly? And why should you think about it when writing content? In this article, we’ll explain everything you need to know about inclusive language. We’ll also show you how to use inclusive language in your content, with […]
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What’s the Difference Between Content Writing and Marketing?
Apr 27, 2024
We often use the terms content writing and marketing interchangeably in the digital marketing realm. But does a content writer do what a content marketer does and vice versa? The answer is yes and no. Confused? Don’t worry! In this article, we’ll explain what content writing is, what content marketing is, and what the difference […]
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7 Benefits of Blogging for Small Businesses and Freelancers
7 Benefits of Blogging for Small Businesses and Freelancers
Apr 24, 2024
There are lots of great benefits of blogging for small businesses and freelancers. Blogging can help you attract potential customers and clients, build trust, and get your products or services out there. If you’re considering getting into blogging for your business, you’ve come to the right place! In this post, we’ll cover 7 top benefits […]
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What Is B2B Content Writing?
What Is B2B Content Writing?
Apr 20, 2024
B2B content writing, or business-to-business content writing, involves creating written content for businesses that sell products and services to other businesses. In this post, we’ll look at: Read on to discover more about B2B content writing! What Is B2B Content Writing? B2B content writing is creating written material aimed at other businesses and business-focused publications. […]