Module 3: Building An Online Following

Module 3 explores how to build an online following. First, we’ll explain what a niche is and how to identify yours. Then we’ll focus on the importance of understanding your audience. We’ll also delve into choosing the right platform for you and review the top online platforms, including Instagram, TikTok, and YouTube. Lastly, we’ll discuss […]

What You'll Learn

  • What a niche is, why you need one, and how to find yours
  • Why having a core audience is so important to brand ambassadors
  • How to identify your core audience
  • How to choose the right platform for your niche and your audience
  • What type of content is right for your audience
  • The importance of having a content strategy

It's Useful For

  • Novice ambassadors looking to create an online platform from scratch
  • Content creators hoping to build up their platform
  • Ambassadors who want to expand onto different platforms
  • Individuals looking to improve their content

Becoming A Brand Ambassador

  • Find your niche so you can create content you’re passionate about
  • Engage your target audience by making content that resonates with them
  • Sustainably grow your following, and start earning money on your platform
  • Attract and impress clients with your media kit, and hook them with a compelling pitch

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