Sally Cowan
There’s nothing I love more than working with words and language. A French and linguistics graduate with an MA in translation, I’ve been an EFL teacher and translator in Japan, edited content for global businesses in London, and written my own blog on all things language. Professionally, I specialize in foreign languages, tourism and marketing content, translation, and localization, but I love writing about absolutely anything to do with language and beyond.
I completed the Knowadays proofreading and editing courses in 2023. As an already experienced editor, I was pleasantly surprised by how much I still had to learn (always a good thing!). Since graduating from Knowadays, I’ve started freelancing for its partner company Proofed alongside my own clients in the life coaching and wellness sphere.
Having finished Becoming A Freelance Writer, I’m thrilled to contribute to the Knowadays blog. I hope to share my knowledge and passion through writing (and learn new things myself too!).
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What Is Evergreen Content? (And How to Create It)
May 06, 2024
Whether you’re new to blogging or a seasoned content writer, you may be wondering what evergreen content is and why it’s important for freelance writers. Well, it doesn’t mean writing about spindly conifers (unless your client happens to be in the tree nursery business!). Read on to find out everything you need to know about […]
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A Content Writer’s Guide to Inclusive Language
May 01, 2024
You might have been hearing more and more about inclusive language lately. But what does inclusive language mean, exactly? And why should you think about it when writing content? In this article, we’ll explain everything you need to know about inclusive language. We’ll also show you how to use inclusive language in your content, with […]
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What’s the Difference Between Content Writing and Marketing?
Apr 27, 2024
We often use the terms content writing and marketing interchangeably in the digital marketing realm. But does a content writer do what a content marketer does and vice versa? The answer is yes and no. Confused? Don’t worry! In this article, we’ll explain what content writing is, what content marketing is, and what the difference […]