Module 4: Writing Web Copy

Gain a comprehensive understanding of how to write effective web copy. Learn to work with wireframes and how to structure a web page from scratch. You’ll also discover step-by-step processes and copywriting formulas, along with practical writing tips and psychological techniques. The module ends with a lesson on redrafting, editing, and proofreading your copy.

What You'll Learn

  • How to write web copy based on wireframes
  • Strategies for structuring copy from scratch
  • Step-by-step processes and effective copywriting formulas
  • Essential tips for writing compelling copy
  • Psychological techniques to make your writing more persuasive
  • Best practices for redrafting, editing, and proofreading your work

It's Useful For

  • Mastering the art of writing web copy
  • Adapting copy to wireframes or developing a structure from the ground up
  • Applying copywriting formulas and techniques to simplify content creation
  • Improving your writing with practical tips and psychological insights
  • Perfecting your copy through effective editing and proofreading methods

Becoming A Copywriter

  • Find your freelance niche so you can earn money doing what you love
  • Develop your branding to launch a business that feels authentically you
  • Complete all your essential startup admin without the overwhelm
  • Reduce the hassle of finding freelance jobs at sustainable rates
  • Price your services in a way that wins clients (no undercharging here!)

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