Module 6: Special Considerations

Certain fields or industries have special requirements for their content. Academic writing needs strong arguments and a formal tone, creative projects require logical narrative and consistency, and business copy can use an assortment of different styles and voices. Understanding the distinctions between these project types and how to adapt your approach for each is vital for helping shape written content to serve its purpose well.

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5 Focused Lessons

12 Informative Top Tips

4 Skill-Building Exercises

How This Module Works

In this module, we explore specialized forms of writing and what an editor contributes to each kind of project and client. By the end, you will understand how to approach creative, academic, business, and AI-generated writing.

6.1: Business And Marketing

Take a close look at the skills specific to editing marketing copy, and gain an understanding of search engine optimization (SEO).

6.2: Creative Writing

Learn how writers use narrative structure, pacing, and figurative language for creative expression, and explore considerations unique to different creative projects.

6.3: Academic Writing

Develop your understanding of style in the sciences vs. the humanities, the different types of academic texts, and the standards this work must meet.

6.4: Editing Resumes And CVs

Help your clients present their skills and work experience accurately and persuasively with this guide on best practices for resumes and CVs.

6.5: AI-Generated Content

Gain clarity on what generative AI can and cannot do, and learn how to upgrade basic AI-written content to a level suitable for publication.

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If Specialisms Are Important, Why Learn More Than One Subject?

For an editor, being able to work with various content types expands your income potential, especially when you first start out. As you build your expertise and find the work you enjoy the most, you can choose to specialize and get deep into one style. You can even aim to become an expert in your field.

But establishing a wide-ranging awareness of different requirements at the beginning of your career allows you to take on a larger scale of work, network widely, and make new discoveries about the type of work in which you thrive. As they say – variety is the spice of life!